The Chocolate Dream:
Value at Origin
At Luker Chocolate, we believe that chocolate makes the world a better place and in fair relationships where everyone is a winner. Through shared value strategies, we can transform cocoa-growing territories while strengthening our business model. Through our plan, “The Chocolate Dream”, we are achieving a positive impact on the communities through education, entrepreneurship, art and culture, agricultural development and job creation in the countryside.
We bring together different actors of the chocolate value chain, including our clients, NGOs, and local government, among others.
In 2011, we started our cocoa plantations as a long-term plan to increase Fine Flavour cocoa availability and have a more substantial and more direct impact on some of our regions. We now offer cocoa from our own farms in Necoclí, Huila and Casanare.
By leveraging the scale and resources of our own farms, our Anchor Model allows us to reach surrounding communities and local producers with technical assistance and training on appropriate environmental practices. Furthermore, we contribute to social development by offering formal employment and actively supporting education, culture, and entrepreneurship.
A triple impact vision
A programme created for our clients who want to have a “hands-on” approach to sustainability and get involved directly in financing specific projects designed to meet the needs of the cocoa-growing communities in Colombia.
As Members of the Dreamers Club,
our clients have funded education, entrepreneurship and cultural initiatives.
As The Chocolate Dream is a collaborative model, we look forward to many people becoming involved. Thus, various actors help us to implement the projects in territories, including NGOs, the private sector, entrepreneurs, and academia, so that together we can build effective, long-range solutions for the cocoa-growing communities of Colombia.